merchandising

Пример: 
I almost never fall for movie <em>merchandising</em> tactics, but I must admit that I would love to have a Batman t-shirt!
Pop Culture Geek
http://www.flickr.com/photos/26728047@N05/5822689514/
Лицензия Фото : 
CC: Приобретение, коммерческое использование
Regionalism: 
Neutral
Regional variant: 
Neutral
Full Expression: 
Film Marketing: merchandising
Французский
French Expression: 
merchandising
Noun Gender for French: 
Masculine
French example: 
Je n'aime pas beaucoup les techniques de <em>merchandising</em>, mais j'avoue que j'adorerais m'acheter un tee-shirt Batman pour fêter la sortie du film !
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No
Испанский
Spanish Expression: 
mercadotecnia
Noun Gender for Spanish: 
Feminine
Spanish example: 
Casi nunca caigo en las tácticas de <em>mercadotecnia</em> de una película, pero debo admitir que me gustaría tener una camisa de Batman.
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No
Немецкий
German Expression: 
Vermarktung
Noun Gender for German: 
Feminine
German example: 
Ich falle fast nie auf die Taktiken der <em>Vermarktung</em> von Filmen herein, aber ich muss zugeben, dass ich gerne ein Batman-T-Shirt hätte!
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No
Португальский
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No

the use of a brand to add to the attractiveness of an unrelated product or service

китайский язык
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No
итальянский
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No
Alsacien
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No
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